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Wow, even a wasteland dweller knows about brand effects? It's not about taste or nutrition but about mining consumer wallets with added cultural value.
If that were the case, her company really couldn’t kick him to the curb after developing the market and updating the product, because what was valuable was no longer patents or recipes, but the ingrained impression in consumers' minds.
In fact, the popularity of Ideal City’s goods in the wasteland was not just due to technology but also because of the brand influence behind them. And she had indeed considered doing just that, creating a best-selling brand with New Alliance characteristics, using higher barriers to limit competitors and harvest the wallets of Ideal City residents.
However, she had originally planned to do it after Moonlike Group had completely digested their partner’s technology.
After all, a goose that lay golden eggs was better kept in one’s own hands, there was no need to let others have a share. She hadn’t expected...
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